Volvo C30 Continues Its Winning Ways

Since the unveiling of the Volvo C30, it has already caught the
attention of the public. Add to that the radical ad campaign
being launched by Volvo. The design of the car that departs from
the conventional boxy design that is common to Volvo cars makes
this car standout in the car manufacturer's lineup. This
standout quality of the car is complemented by a high
performance engine plus a complete lineup of safety features.
The interior is also one of the strongest selling points of the
car. This is due to the fact that the company has given much
thought to every little detail of the vehicle - from href="http://www.swedishpartsshop.com/volvocargoliner.html">Volvo
cargo liners to the technologically advanced floating
center stack.

The design and overall performance of the car makes it an award
winner. Among the accomplishments of the company's first compact
car is its winning the "Das Goldene Lenkard 2006" and the "Auto
Trophy 2006" awards and accolades. The car also won the
prestigious "Design Award 2006" making them a strong competitor
in the compact car market. Another recent success is their
winning in the readers' choice feature of the famous German
trade journal "Auto Motor Und Sport" dubbed the "Die besten
Autos 2007" or "The Best Cars of 2007". The Volvo C30 has come
to the top of the of the lower medium import class and is way
ahead of some tough rivals.

The compact car from the safety oriented car manufacturer won
hands down in the class by taking 19.1 percent of all the votes.
The most notable reason behind the popularity of the recently
unveiled car is its radical design penned by the company's
senior designer Simon Lamarre. Furthermore, the driving
experience aboard such a finely crafted machine is at par with
that of its competitors. Another reason why the car has such a
large number of admirers is its wide array of safety features
which Volvo is known for. The award is a prestigious one and
will surely help the company in marketing the Volvo C30.

The challenge which the Volvo C30 recently topped is actually
one of the classes that has been running for 31 years and it
gives awards in 10 different vehicle categories.

The competition offers readers a wide number of choices from 312
different current car models and more than 100,000 readers
participated in choosing the winner in each category. And out of
those large numbers of voters, 12.2 percent found the Volvo S80
one of the best cars in the upper medium import class. This
figure is enough to put the second generation Volvo limousine in
second place in the said class. The Volvo S80's strong
performance in the said competition is attributed to its
luxurious yet functional interior designs, driving
characteristics and smart features. And since the Volvo S80 is
also from Volvo, you can expect a lot of safety features
included in the package.

The success of both the Volvo C30 and the Volvo S80 is a good
help to the company's marketing campaign to further increase
their share in the global market. The company's dedication to
produce high performance car with eye catching designs while not
sacrificing the safety of their consumer is evident in both the
Volvo S80 and the Volvo C30. The public can only look forward to
more cars from the car maker that will have the same
award-winning characteristics that the two models already
posses. And the future is looking good with the recent release
of the latest version of the company's Volvo V70 which is
already poised to cement Volvo's place at the top of the leader
board in the estate car segment.

About the author:
Glady Reign is a 32 year old is a consultant for an automotive
firm based in Detroit, Mi. she is a native of the motor city and
grew up around cars hence her expertise in the automotive field.